Logo design is the process of creating a visual symbol that represents your business or organization. A logo is a crucial part of your brand identity, as it helps to communicate your brand’s values, personality, and positioning to your target audience.
A well-designed logo can help you stand out from the competition, build trust and recognition with your customers, and convey a professional image. It can also serve as the cornerstone of your marketing and branding efforts, appearing on your website, business cards, social media channels, and other materials.
Effective logo design involves researching your target audience, considering the nature of your business, and exploring different design concepts. It also requires a strong understanding of design principles such as typography, color theory, and composition.
In addition to a logo, your brand identity includes all the visual and verbal elements that make up your brand’s image. This can include your brand colors, font, tone of voice, and messaging. A cohesive brand identity helps to create a consistent and memorable experience for your customers and further differentiate you from the competition.
In summary, logo design and brand identity are important because they play a significant role in how your business is perceived by your target audience. A strong and cohesive brand identity can help you establish credibility, build trust, and differentiate your business in the market.
We make the logo design process simple and enjoyable. We can create the perfect logo for your business or organization, whether you already have an idea in mind or want us to come up with concepts.
How much does a new website cost?
The cost of a new website can vary depending on the complexity of the website, such as the number of pages you need, amount of content you need written, graphics that may be need to be created, website features, etc.
For example, a basic informational website with 5 pages, built with WordPress usually starts at around $1,000. Keep in mind that all of our websites are custom designed and hand-coded. If we do use a pre-built theme, it will most likely be heavily customized and re-coded to look how we want it to.
During your free website design and development consultation, we will go over everything in detail so that there aren’t any surprises.
What is a responsive website and do you create responsive websites?
A responsive website is a website that is designed to automatically adjust its layout and content to fit the size and orientation of the device being used to view it. This means that whether a user is accessing the website on a phone, tablet, laptop, or desktop computer, the website will look and function correctly.
We specialize in creating responsive websites and all of the websites we create are responsive.
How quickly can you make a website?
This also depends on the complexity of the website, however a simple 5-page informational website can be completed within a week.
Why is SEO so important to a website's successful marketing strategy?
Search engine optimization is not only important when it comes a website's online marketing strategy - it is arguably the foundation of online marketing.
If the goal is to increase website traffic, then showing up higher on search engines will produce more visibility and clicks. The #1 spot on Google for any given keyword gets nearly 32% of all clicks.
The higher you rank on a search engine (SERP), the more likely prospective customers will see your website and click through, ultimately leading to more sales. It is key to increase your organic page ranking. The more effective your SEO efforts, the higher you will rank, leading to more visibility and click-throughs. It is important to note that only a quarter of web users never click past the first SERP.